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NEW QUESTION # 106
An existing triggered send needs to be updated with new content
Select the correct sequence
Answer: A
NEW QUESTION # 107
Northern Trail Outfitters receives data from their point-of-sale system every night. The file is placed on their Enhanced FTP, but there is not a consistent time or naming convention for the file.
In which two ways should they set up their automation to import the data from the file on a nightly bais? (Choose 2 answers)
Answer: A,B
NEW QUESTION # 108
A customer wants to send a quarterly reengagement email to subscribers who have NOT opened in the previous three months. The customer's plans are to:
* Use an existing Paste HTML email for the first send.
* Make only minor changes to the email creative for future sends.
* Send to the subscriber list.
* Deploy emails manually for now, but possibly automate in the future.
Which send method should be used?
Answer: B
NEW QUESTION # 109
For security reasons, Northern Trail Outfitters indicates they cannot store PII directly within their Marketing Cloud account. They are considering implementingTokenized Sending to pull PII from their data warehouse at send time. They indicate they send several large, time-sensitive emails per year.
Which two considerations should be made about Tokenized Sending? (Choose 2 answers)
Answer: A,C
Explanation:
Explanation
Two considerations that should be made about tokenized sending are:
Personalization strings still allow PII to be displayed within an email. Tokenized sending does not encrypt or mask PII within an email, it only prevents it from being stored in Marketing Cloud.
Therefore, personalization strings should be used with caution and only when necessary.
Service Level Agreements for email sends are unsupported with the inclusion of outside servers.
Tokenized sending relies on an external server to provide PII at send time, which may introduce latency or errors that affect the delivery time and performance of emails.
Journey Builder decision splits do not provide a methodto access tokenized data natively, but they can be configured with custom activities or API calls to do so. Tokenized sending does not require field-level data encryption for additional security, as PII is never stored in Marketing Cloud. References:
https://help.salesforce.com/s/articleView?id=sf.mc_es_tokenized_sending.htm&type=5
NEW QUESTION # 110
When joining a data extension in Contact Builder, in which scenario should a consultant mark the Use as Root checkbox?
Answer: D
NEW QUESTION # 111
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